Viva Magenta! 2023 Pantone Color of the Year

Pantone's 2023 Color of the Year is a vibrant shade of pink called Viva Magenta, and it's already a big hit with fashionable people everywhere. The name, Viva Magenta, could be a little misleading. Magenta is typically a deep dark yet bright burgundy red but with the addition of the word "Viva" it transforms the meaning into shades of a bold saturated deep fuchsia pink. This bold and bright hue is perfect for adding some excitement to your wardrobe and making a statement with your style.

One of the great things about Viva Magenta is that it can be worn in a variety of ways. For a bold and head-turning look, try pairing it with neutral shades like black or white. This creates a high-contrast look that is sure to turn heads. Alternatively, you can mix and match Viva Magenta with other bright colors for a playful and candy-colored fun vibe. For the truly daring drape yourself in head-to-toe shades of this pink for a monochromatic look.

Viva Magenta is also a great choice for those who love to make a statement with their clothing. Whether you opt for a bold pink dress or a pair of statement shoes, this shade is sure to turn heads. And if you're feeling daring, try pairing Viva Magenta with other bold patterns or textures for a truly unique look. But if you're not quite ready to go all-out with Viva Magenta, there are plenty of ways to incorporate this color into your wardrobe more subtly. Try adding as pops of pink through accessories like scarves, bags, or jewelry.

Viva Magenta is being used by designers Marc Jacobs, Stella McCartney, and Prabal Gurung in their collection. Prabal Gurung has incorporated this bold hue into a range of pieces, including dresses, skirts, and even jumpsuits. The bright pink shade adds a touch of drama and glamour to the collection, making it perfect for those who love a more bold and more daring look.

Overall, it's clear that Pantone's Color of the Year for 2023, Viva Magenta, is already making an impact on the fashion world. This bold and vibrant shade is sure to be a big hit with designers and fashion-forward individuals alike. So why not give it a try and see how this playful hue can work for you?

What to learn more about this color? Check out these links:

https://www.instyle.com/viva-magenta-pantone-color-of-the-year-2023-manifesting-6835327

https://www.popsugar.com/fashion/pantone-viva-magenta-shopping-guide-49030713